The bulk SMS message is the dissemination of a large number of SMS messages for delivery to mobile phones terminals. It is used by media companies, enterprises, banks (for marketing and Fraud control), and consumer brands for a variety of purposes including entertainment, enterprises and mobile marketing. Bulk messaging is commonly used for alerts, reminders, marketing but also for communication between staff and customers. SMS marketing is a strategy based on sending SMS to a broad audience around the world. SMS marketing is efficient for all kind of businesses because it helps to reach different goals within a short period.
Cost of SMS marketing
The pricing of SMS marketing varies among different SMS providers. Three factors influencing SMS prices-
- Location- Prices totally depending on the country you send SMS too.
- Channel- Cost depends on the weather you send SMS to your native or foreign country. It is called the national or international channels, accordingly.
- Sender’s name- The laws of some countries require registration of the sender’s name, unregistered sender’s name allows only 11 symbols.
Benefits of SMS Bulk messaging
Among the means of communication, the most effective, quick, easy and cheapest means to communicate with the clients is Bulk SMS Marketing. The number of people using mobile phones and SMS in huge is preferred ways that people communicate now; the uses are as follows-
- High open rate- As compared to E-mail marketing, text messaging has an amazing high open rate.
- Quick opt-in and opt-out- with the introduction of shortcodes, opting in and opting out of your SMS is really quick.
- Quick delivery- Bulk text messaging is lighting fast, actually putting your message into your customer’s palm in just seconds after you send the information.
However, when looking for a Bulk SMS marketing service, first see the benefits this SMS Bulk.
Features of Bulk SMS marketing
Bulk SMS messaging is a popular strategy that has been adopted by many companies, from small startups all the way up to multinational companies, now let me tell you some features of Bulk SMS messaging-
- Affordable and Effective-The Bulk SMS marketing is very affordable because it needs a small amount for startup and it is a very effective way of marketing.
- Send Direct Message- it is one of the most important features of this marketing that it sends a direct message to every person with a single click.
- Plan a Budget- It is always remembered that while starting this type of business, we should first plan the Budget of business, it makes business more effective.
So it is concluded that while starting a new business, these key points should always be remembered.
Need Bulk SMS service
There is a need for Bulk SMS services, because who has a large number of clients that need to be reached at once with certain information. Whether it is a reminder, information, alerts or some news all these businesses needs an efficient way to deliver the messages to their audience.
- Private /public schools can use mass messaging to send information to parents and teachers
- Hotels and Restaurants should also consider using Bulk concept to send special offers and invitations.
Publishers, Theaters, cinemas, galleries, all are great candidates using Bulk SMS messaging